What is 'Google My Business'?

Google My Business (GMB) is an important tool that improves local search for businesses.

If you have a business that serves local customers, Google My Business is worth it. The Google My Business service is free and is a core component of any local marketing strategy. Whether you provide products or services, Google My Business provides an easy to manage interface that lets you feature your most important business information which can be listed in local search results.

GMB should be a core component of almost any local marketing strategy.

What are the benefits of using 'Google My Business'?

Below are some of the benefits of adopting a Google My Business strategy for your business:

• Shows Your Business in Google Map Searches for Increased Sales
• GMB Builds Customer Trust
• Ratings on GMB Improves Your Business Appeal

Below are the statistics on why you need to consider google my business

• ● More than 97% of online shoppers discovered a local business online
• ● 91% of adults search for information on search engines
• ● Google has more than 90% of the search engine market share
• ● Google reports that more than 46% of all user searches are specific to local intent
• ● More than 56% of actions taken from Google My Business listings are site visits, 20% are direct searches, and 24% of all actions are phone calls to businesses
• ● More than 64% of online shoppers use Google My Business to find contacts of local businesses
• ● Approximately 16% of businesses receive nearly 100 calls monthly from GMB alone